




JAY HEON JUNG
Dr Jay Jung is a Senior Lecturer in Accounting and the Course Director for MSc International Accounting and Finance programme at Bayes Business School (formerly Cass). He is the Director of Academic Research at the Centre for Financial Analysis and Reporting Research (CeFARR). Dr Jung is also a Representative Member of the European Corporate Governance Institute (ECGI) and a Fellow of the UK Higher Education Academy.
Dr Jung's research focuses on financial analysts and capital markets. His work has been published in top peer reviewed journals such as Journal of Accounting and Economics and featured in prestigious news outlets such as Bloomberg, Yahoo Finance, Le Monde, and NBC News Radio across USA, UK, Europe, and Asia. His research papers have been presented at more than 30 international conferences and 40 university seminars around the world.
Dr Jung is an ad hoc Associate Editor for British Accounting Review and sits on the Editorial Boards of British Accounting Review and European Accounting Review. He also serves as an ad hoc reviewer for top peer reviewed journals, such as Journal of Accounting and Economics, The Accounting Review, and Management Science. He has received two Excellence in Reviewing Awards from the American Accounting Association's Financial Accounting and Reporting Section (FARS) and European Accounting Review.
Dr Jung has taught in Executive MBA, MBA, undergraduate, postgraduate, and doctoral programs. His latest teaching evaluation score from the Executive Education (EMBA) program in Dubai, UAE is 5.0/5 (2022). He is an External Examiner for the accounting program at London School of Economics and Political Science (LSE).
In 2019, he organized the CeFARR Accounting Conference on new trends in sell-side analyst research, with a special focus on MiFID II directives, bringing together editors of top accounting journals (TAR, CAR), practitioners from equity research firms and investment banks, journalists, and members of the U.K. Financial Conduct Authority. More recently, in 2024, he organized the 5th Analyst Research Conference, featuring academics from institutions such as University of Chicago, Cambridge, Indiana, and LBS alongside practitioners, including the Head of UBS Equity Research and founders and heads of equity research firms in the City of London.
Dr Jung has held visiting positions at Boston College, DePaul University, Hong Kong Polytechnic University, and University of Texas at Austin.
In his free time, Dr Jung enjoys exercising. A founding member of the first bodybuilding club, LINE (Lifting Is Not Easy), at his undergraduate alma mater KAIST, he is a two-time ENGLISH OPEN champion in Brazilian Jiu-Jitsu (in both Gi and No-Gi; UKBJJA's highest-ranked competition). Drawing on his financial expertise and personal passion for sport, he is an active angel investor particularly backing early-stage start-ups in the fitness and well-being sector.